Customer experience as the ultimate differentiator

The prospect of a “smart home” with solutions such as automated lighting, 24/7 video recording and cloud-based HVAC management has sparked a frenzy of market activity. In the past year, multi-service operators (MSOs), telecommunication companies (telcos), original equipment manufacturers (OEMs), start-ups, and tech heavyweights have all entered the space with competing and complementary offerings. With so many players:

  • How can any one company differentiate itself from the pack and own the home?
  • Which specific strategies should companies adopt to ensure long-term success?
  • Where should Connected Home players look to drive sustainable revenue growth?

In the September issue of Communications Review, PwC presents, Owning the connected home: Customer experience as the ultimate differentiator”. In the article, they look at how telecoms companies can win customer loyalty by owning the connected home.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s