Ziarul Financiar published today one of my articles in which I asked myself these two questions. The article’s conclusion is that short-term performance is no longer a good way of measuring success and it should be measured in decades instead of quarters.
Regarding the current economic context, I underlined the fact that the USD 50 trillion contraction of global assets between September 2007 and March 2009 shows than many companies took excessive risks and used unrealistic expectations.
You may find a PDF copy (Romanian version only) at:
“Cum măsurăm succesul”, Ziarul Financiar, 2 Septembrie 2009
or you may read it online at: